About
Soft Science Studio is a revived professional studio at the intersection of data, technology, AI, systems, and people — a platform for consulting work and a public record of technical curiosity, learning, and real projects.
Where it came from
"Soft" signals people, communication, accessibility, care, and context. "Science" signals evidence, systems, experimentation, and technical credibility. "Studio" leaves room to consult, build, train, analyze, collaborate, and publish — without pretending to be a large agency.
The strongest version of this work isn't "makes dashboards." It's this: give Ismael a messy organizational problem involving data or technology, and he can help figure out what the real problem is, design a useful response, build or coordinate the solution, and explain it to nontechnical people.
Background
SQL and BigQuery, BI and dashboards, Python and automation, digital and website analytics, CRM and data systems.
Training and stakeholder communication, nonprofit and progressive-sector experience, cross-functional troubleshooting.
Building data pipelines and reporting infrastructure, and making AI assistants genuinely useful at work — including a shipped tool that lets an AI assistant look up real data on demand instead of guessing, built with Python, an external API, and BigQuery.
Right now
Soft Science Studio is currently taking on reporting, automation, measurement, and training work with nonprofits, small teams, and local business owners. If something in your data or day-to-day tooling isn't working, that's exactly the kind of problem to bring.